Ben Tortora

Why do you use search engines? I know myself I use them for many things, but for the vast majority they are great for research. If I was looking for a review of a movie or latest news or information, I already have a bank of my favourite websites that I monitor via RSS feeds. [...]

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Do you know who is visiting your website? It’s a very important question for webmasters and online businesses to know the answer to because it translates into revenue for the organisation. However, it is even more important to know the answer when you are buying ads for your clients. Would you like to ensure that [...]

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What is the best way to get a whole lot of data very, very quickly? Ask someone who already has it to hand it over to you. And that’s exactly what Google is doing. Previously before today, Google was grabbing data off True Local mainly for their Maps vertical. It appears now though that Google [...]

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Sensis and Yellow provide millions of Australian businesses with a medium to promote their goods and services on the Internet. With the continual uptake of local based and personalised searches, as well as mobile device users seeking location specific data at an instant, it seems also natural for these two companies to join forces. With [...]

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I am a massive fan of Google Analytics, I won’t lie. In fact, I probably spend too much time each day over analysing Analytics data. Today the industry is buzzing based on Google’s Analytics Update Post Adsense Integration is great for web publishers in monitoring how well the site is doing financially. However, for those [...]

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The biggest problem with the Internet is the amount of content and services that are available to subscribe to, visit regularly, and the most time consuming of all – update with current information ourselves (hello twitter and facebook). So the question is how do you manage all this information effectively? The short answer is you [...]

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It has to be said that Google hasn’t exactly had an easy time leading up to the release of its mobile phone operating system (or platform, or whatever buzz word you want to use). With delays and launches continually been pushed back, along with some disappointment from mobile phone developers with the lack of SDK [...]

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Yahoo is pulling out all the stops in improving their position in the marketplace. After many years as the key player in search, only to be usurped by Google in the last few years, their current base of 500 million users worldwide is slowly being eaten up by other new comers such as MySpace and [...]

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It comes as no suprise that since Yahoo has made a few announcements about its plans on mixing TV and Internet, Google also it seems has been working hard on a similar project. Google wants to take its massive search marketing model and transport it to the television, replacing mouse clicks with remote control clicks. [...]

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Intel Corp and Yahoo are working extremely hard on merging probably the two biggest forms of media in the 21st century – Television and the Internet. These companies are not the first to try this, nor will be the last, but they have the time, money and resources to be able to have the best [...]

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