Ben Tortora

The Australian Financial Review has stated that Internet Advertising is continuing to climb, with search dominating the sector into 2008. Worldwide advertising revenues are also predicted to grow from $US26.2 Billion ($30 Billion AUD) in 2007 to $US30.5 Billion in 2008. JP Morgan has also stated that ‘The Market will expand at 28 percent, hitting [...]

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Google Goes Green

by Ben Tortora on November 28, 2007

in Industry News

Google has decided to go green in an attempt to reduce the environmental strain caused by the company’s large appetite for power to run its servers. The philanthropic arm of Google (google.org) has pledged hundreds of millions of dollars into finding a way to lower the cost of producing electricity by utilising renewable energy such [...]

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In an interesting change of events, Google has introduced a brand new facility in the Webmaster Central area that allows for a site owner to record the geographic location of their website and its intended audiences. The benefit of this new feature is that Australian’s who utilise cheap web hosting overseas, along with generic .com [...]

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