Earlier this month, Google confirmed that page layout is now a ranking factor for its search engine. The update is one of over 500 improvements to Google’s ranking algorithm that are being rolled out in 2012. Why would Google elevate page layout to official ranking factor status? Consider the following scenario: You’re using Google to try [...]
{ 0 comments }
In a previous post I gave you a general introduction on how to use Visitors Flow visualisations, a new feature in Google Analytics that lets you view your online marketing campaign data via interactive graphs and charts. Today, I’m going to go over another powerful feature: Goal Flow visualisations. If you have an e-commerce website, you’re probably familiar with setting up a [...]
{ 0 comments }
A couple of weeks ago my colleague Annie brought you a general introduction of an upcoming feature in Google Analytics: Flow Visualisation. This week saw the new feature finally show up in our Google Analytics interface, prompting me to put together this simple tutorial about the Visitor Flow Visualisation. To start using the Visitors Flow tool, you must first go [...]
{ 1 comment }
Are you bored with the old fashioned look of Google Places search results? Do you sometimes struggle to spot the address or contact number you’re looking for right away? It looks like your troubles may be over, since Google officially announced last week that we can all look forward to an updated Places layout. Generally the changes of the [...]
{ 0 comments }
As you may already know, site speed has officially been considered a ranking factor by Google for more than a year. We’ve discussed the importance of the site speed in our previous blogs: “Why is page speed important?” and “Is page speed a ranking factor“. Why is Google pushing site speed as a ranking factor, even including a site speed [...]
{ 0 comments }
Copyright 2012 E-Web Marketing Telephone: 1300 785 122
Connect with Us!