Josephine Avati

The Google Wave dream is over. Last year, Google launched their innovative new project, Google Wave to the masses as a real time web app. Benefits of this new scheme included character-by-character live typing, and the ability to drag-and-drop files from the desktop, even “playback” the history of changes-all within a browser. Google created quite [...]

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For all those in the know – and especially those who aren’t, there is one strong commandment that you should live your online life by. What is this you ask? CONTENT IS KING! Content must be part of any Search Engine Optimisation (SEO) strategy – and there must be sufficient, unique text on each page [...]

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E-Web Marketing has some new team members we would like to introduce you to! They are our beautiful Kentia Palms. We are proud that our client, Gaddy’s Plant Hire, agreed to supply these palms to our office and we promise to do our very best to help maintain them.                      The E-Webbers were mesmerised this [...]

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It’s not everyday Google admits they need to improve their own SEO skills. However – the day (and report) has arrived! Google recently conducted an audit on its own website’s (including the Google home page) and it seems not even the Search Engine giant can master their own algorithm. One of the biggest issues identified [...]

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Google is often criticised of being a Big Brother of sorts. This criticism is not completely unwarranted as every time you use Google (or one of their services) you are providing the search engine with information about your online behaviour. In order to alleviate some of the concern user’s may have Google is launching a [...]

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With all the talk surrounding Bing in the last few months (and this blog has certainly been a part of continuing the hype) Google is still King when it comes to search. ComScore conducted some research comparing user loyalty between Yahoo, Google and Microsoft users – and it was shown that Google’s users are most [...]

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In the world of content, a blog is really the easiest way to add pages to your site (from an SEO perspective) whilst also adding value to your website. How you ask? If a user finds your post in the search engine results page and comes to your website as result of this – then [...]

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When it comes to determining how effective specific landing pages on your website are, it’s important to remember that conversion success can be dramatically increased when needless alternatives and disruptions are removed from the equation. What does this mean? If a visitor lands on one of the pages of your site and is bombarded with [...]

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Bing continues to build on the buzz it has created since its inception into the search market world last month. Now within Bing’s search engine results page Twitter tweets from prominent Twitter users will now be displayed. How will this work? When, for example, a user types in “Ashton Kutcher Twitter” or “@aplusk” in the [...]

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Every business should look at the alternatives available to them in order to continually build hype and excitement about their brand. Let’s face it, with so many brands competing for the market’s limited dollar – what can your business do to get potential and current clients talking about you. One way in which this is possible, [...]

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