Recently we posted about “Google getting tough on SPAM” with algorithm changes aimed at improved detection and penalising of websites with scraped or copied content – or simply little or no original quality content. In the last couple of days Google has officially announced on their blog the roll out of an algorithm change that, [...]
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The BRW Best Places to Work 2010 ranks our top 50 workplaces, based on research undertaken by the Great Places to Work Institute in the most extensive employee survey in corporate Australia. E-Web Marketing is honoured to be recognised by BRW as one of the best companies to work for in Australia. E-Web Marketing’s CEO, [...]
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In an effort in increases the connect ability of contacts in Outlook, Microsoft has declared that they are going to have integration of LinkedIn (a social networking system aimed at professionals) built into Outlook 2010. This new feature will allow people to track the activites of their LinkedIn connections, email them, expand the list through [...]
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Continuing their habit of excellence through innovation, Google are not resting on their UI laurels, rather making further changes to help people get the specific information they are after. The latest change is in site hierarchy displayed in the search results. At the moment, when you search for a term, and the results are displayed, [...]
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As we have mentioned in the past, Google will be looking at releasing their new version of the Google Algorithm (known as Caffeine) some time soon, and it seems that the time will be coming sooner rather than later. Previously you could test the Caffeine code here, but that has been replaced with the following [...]
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As opposed to some other search engines, Microsoft (and their baby, Bing) is not just trying to copy Google, and hope to one day catch up through some miraculous event (voodoo magic perhaps?), but is actually attempting innovation to beat Google. We have looked at some startups that have challenged Google in the past, however [...]
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Imagine you were an Internet user in a country that does not use the Roman Character set to compose words in your language, such as China. How does a web user type in your address if their keyboard does not support Roman characters? Well soon it will become much easier for these users, as The [...]
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Rachel Searles and Brian White, two of the leaders from Google’s Reconsideration team – which is part of Search Quality section of the company, have released a video on the Google Webmaster Central blog giving tips and advice on submitting a successful request for reconsideration after recieving a penalty on your site in Google.
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A post on the Inside AdSense blog has announced the latest in what truly is becoming a “list” of initiatives by the search giant’s various arms, legs and appendages to be axed. As you may know, we frequently review our products and features to ensure their effectiveness. After reviewing our AdSense video units feature, which [...]
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Figures released in the Online Advertising Expenditure report from IAB Australia illustrate that online advertising continues strong growth trends, despite the economic slow down. The yearly spend figure for 2008 was a whopping $1.7 billion which is a 27 percent increase of $364.25 million over 2007 figures. Fourth-quarter spend totalled $462 million, representing a 22 [...]
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