Raimundo Campbell

Why Your SEO Results Might Suck Even If You’re Ranking First in Google

by Raimundo Campbell on January 20, 2012

in SEO

Many businesses gauge the success of their SEO campaigns through their keyword rankings. But is this really the best way to judge the performance of your online exposure? In the past, maybe keyword rankings were considered a good measuring stick. But fast forward to today, and keywords are only one part of the search marketing [...]

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Keywords that Convert

by Raimundo Campbell on November 17, 2011

in SEO

I hear it time and time again: “I want to rank at the top of Google for this keyword”, and “I only want to rank for these keywords – the rest don’t matter.” It seems that many businesses today believe that ranking for the highest searched, most competitive keywords in their respective industries is the [...]

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Google and SEO: What We Predict for the Future

by Raimundo Campbell on October 5, 2011

in SEO

According to a recent video published by Google, the search engine’s algorithm changes in excess of 500 times over the course of a single year. All of these revisions, tweaks and updates have been developed in effort to drive the most relevant user to the most relevant website as quickly as possible. Naturally, these changes [...]

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