Google have continued to roll out amazing updated reports and aspects of their latest version of Google Analytics, now released to all users (as an optional). I have been following these developments closely and am bringing you the most recent updates about these exciting new features. The latest update from Google informs us that we now [...]
{ 1 comment }
As part of the beta phase of the new and improved Google Analytics, there has been a release of some very tasty and sexy new features that I am excited to tell you about. The latest update released mid-April has unveiled 5 new reports in the brand spanking new muliti-channel funnels section which includes: 1. [...]
{ 2 comments }
A quick update here for all our readers who have not been keeping up with all the exciting new changes happening with Google Analytics currently. Google unveiled on March 17th at the Google Analytics User Conference in San Francisco some exciting information. A new version of Google Analytics is currently in beta testing with a limited [...]
{ 0 comments }
It’s now time to start identifying some quick wins. Today we can stuck into some analysis that experiments with strategies to see what outcomes we can manipulate and improve on. Our trusted guru Kaushik recommends that basic web analysis should start out with reviewing the performance of Top Landing Pages. Top Landing Pages show us which pages [...]
{ 0 comments }
Welcome back to Guru Analytics! Next on our journey through the teachings of the wise Avinash Kaushik, we are going to find out all about how much the people who visit your website, like your website. ’Like’ is a fairly general term, so we will be looking at more quantifiable and measurable metrics. As in, what percentage of [...]
{ 0 comments }
Welcome back to Guru Analytics, wherein we examine the teachings of Avinash Kaushik, and how his contemporary and relevant theories and practices for web analytics can help grow your business. So far I have covered how to identify your website’s goals and which metrics you should be using to measure these goals. This is your baseline and really something to which you [...]
{ 0 comments }
Welcome back to Guru Analytics! In this post series, I’m working through breaking down some really cool, valuable and business-relevant Web Analytics theories, from the Google Guru Ananash Kaushik (fully Shik aye!). In my last post I ran through how to relate your business objectives to your website, enabling you to come up with a solid raison d’etre that will [...]
{ 0 comments }
I am of the opinion that if you want to learn something then you need to go to the source. When it comes to Web Analytics there is one person that you can rely on for the most current, cutting edge and detailed information and insights into the complex and existential planet of Website Analytics: [...]
{ 0 comments }
OK, let me paint you a story. The scenario is that you are running a promotion for a particular event or time of year. You are using multiple avenues to advertise and promote this amazing deal that you have to offer your potential customers. Due to the mix of marketing channels you will be using, [...]
{ 0 comments }
Besides this very informative and well-written blog post on Google Analytics, you can find many resources on and offline that will give you the education you need to understand your web analytics data. For the majority of you reading this post, I would imagine you are hard working business professionals who want to have a [...]
{ 0 comments }
Achievements
Since we commenced the SEO campaign our Google ranking soared and enquiries consistently pour through the door. Thanks E-Web! We look forward to working with you in the future!
Copyright 2012 E-Web Marketing Telephone: 1300 785 122
Connect with Us!