by William Dao on July 8, 2011
Further to the Google+ Project, +1 metrics for websites can now be measured in Google Webmaster Tools and Google Analytics, showing traffic originating from +1 buttons. Within the +1 metrics tab in Webmaster Tools, you will be able to see: Search Impact Report Just like with search traffic, this let’s you see exactly how the [...]
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Google have been quite busy in the past few days with the launch of two major projects: Google+ What Do You Love? Google+ Google+ is a conglomerate of different aspects of everyday life that you can view and interact with on the internet. The tag line from Google themselves is real life sharing, rethought for [...]
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by William Dao on June 16, 2011
Google has officially rolled out the +1 buttons across the whole web after the initial launch back in March. You can begin to integrate the +1 buttons on your website by simply inserting a piece of code from Google’s Webmaster page. The idea behind the +1 button is to allow friends, contacts and the rest [...]
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Interesting news from the world of search last week when Google announced it’s acquisition of PostRank. For those who don’t know PostRank, it is a service in the social analytics space that measures and tracks social media posts. This service allows users to get real-time data on trending hot topics, specific personal posts, and popular [...]
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Blogging for business: you know how to do it, you know you should be doing it, you know it will help your online marketing campaign, and yet after the first week or two of diligently putting together blog posts, it’s suddenly been three weeks since you last updated your blog. This singular problem has many causes, [...]
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Facebook is rumoured to be partnering up with Spotify, a music streaming service, to enable users to listen to music concurrently with their friends. When accessed, Spotify installs an application to the desktop of the user, allowing access to a library of millions of songs. In line with some of their previous projects, Facebook is definitely moving to unify [...]
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by Kevin Dam on May 13, 2011
Facebook hired a PR agency to intentionally spread bad press about Google through the use of blogs, it has been reported on The Daily Beast. Apparently there were two reasons behind the controversial move: Facebook believed that Google’s social networking activities were raising privacy concerns; Facebook were getting vexed with Google trying to use their data [...]
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by Kiri Glover on May 9, 2011
Facebook: 500 million active users worldwide 50% returning as daily users Over 10 million users in Australia When you look at these stats, it’s no wonder that Facebook has become such a hotspot for advertising. Facebook has released an official guide to advertising on its site. As a Campaign Manager driving a wide variety of [...]
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by Kevin Dam on April 15, 2011
What is the most popular search engine? What is the best Thai restaurant in the Lower North Shore? What is Facebook Questions? Are these the types of questions you would normally type into the Google search engine? You would probably say yes. Let me ask you now – how often are you browsing around on Facebook? [...]
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by Kevin Dam on April 8, 2011
Over the past few years there has been a gigantic surge in social media – mainly text-based. Then it was social media coupled with checking-in, which was still text-based but with the novelty of locations. Now we are seeing an influx in the number of photo-sharing applications due mainly to the higher quality of cameras [...]
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