Video Marketing

YouTube Advertising, Without Videos

by Annie Nguyen March 20, 2013 Video Marketing
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YouTube is second to Google when it comes to websites most viewed on the Internet. So if you haven’t considered YouTube advertising yet, it’s about time you started. The best thing about YouTube is that you don’t even need to have videos to advertise! This article is going to show you how to get your ads appearing [...]

6 Ways to Rid Stage Fright During Presentations

by Amy Cheng February 25, 2013 Video Marketing
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A famous quote from Jerry Seinfield was said once: “A recent survey stated that the average persons greatest fear is having to give a speech in public. Somehow this ranked even higher than death which was third on the list. So, you’re telling me that at a funeral, most people would rather be the guy [...]

Three Basic Tips to Create Engaging Business Videos

by Annie Nguyen September 11, 2012 Video Marketing
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Earlier this year it was announced that YouTube reaches at least 4 billion views per day, so it’s no surprise that companies are quickly recognising online videos as powerful marketing tools. But how do you get the creative process under way? Plan to make a quick impact In order to get your video storyboard ideas [...]

10 Easy Ways to Grow Your Business with Online Video

by Annie Nguyen July 10, 2012 Video Marketing

There are countless ways to use video to promote your business, from expensive professional campaigns to candid clips from around the office. If a pro film crew is out of your budget, then take a look at these cost-effective ideas for using video to capture the attention of your potential customers. Introduction Video  How about [...]

Guide to Google AdWords for Video

by Annie Nguyen March 3, 2012 Pay Per Click (PPC)

Last year the world’s biggest ad network and most popular video community joined forces to combine the powers of online advertising and rich media engagement in Google AdWords for Video. This platform enables you to easily manage your video ads on YouTube and the Google Display Network. Best of all, you only pay for the ones [...]

YouTube Optimisation For Beginners

by Karl Fung February 10, 2012 Video Marketing

Before we get started learning about YouTube video optimisation, let’s make it crystal clear that YouTube is not your ordinary video sharing site. The statistics are compelling: YouTube is the 2nd largest search engine in the world and is the 3rd most visited website on the internet according to Alexa. YouTube videos also get 500 Twitter tweets per [...]

Google AdWords for Video to Hit YouTube

by Gabriela Serrano October 4, 2011 Video Marketing

Exciting news! YouTube is set to launch soon a beta trial of Google AdWords for Video. This tool will simplify running online video ad campaigns, by allowing advertisers to use a dynamic, auction-based platform to place and manage ads on both YouTube and the Google Display Network. In the new platform, advertisers will be able to one [...]

3 Ways to Optimise Your YouTube Videos

by Special Guest August 4, 2011 Video Marketing

Hello, and welcome to a few facts you may or may not know about YouTube: YouTube exceeds 2 billion views a day. For a primetime audience in the United States, this is nearly double that of 3 major broadcast networks combined. There are 24 hours of video uploaded every minute. An average person spends 15 minutes a [...]

5 Simple Tips for Using Videos to Boost Sales

by Dan Jebamony July 13, 2011 Video Marketing

If a picture says a thousand words, what will a video say? That’s been a huge factor in the astronomical rise of YouTube, which today is the world’s second largest search engine. Video is transforming the way we use the internet, and as broadband speeds become faster, they will take up much more of our [...]

YouTube Marketing and You!

by Special Guest June 6, 2011 Video Marketing

I have recently watched a number of videos that describe the change in dynamics happening on the internet. Many of these have stated that regular search is in decline, but other forms of online marketing are on the rise. One of these is video marketing, or YouTube optimisation.  For those of you who don’t know, YouTube is [...]

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