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iGoogle Set to Retire

Posted by in Industry News

iGoogle is set retire on November 1, 2013 with the mobile version already turned off at the end of last month (mobile first, right?!). Needless to say this has left many people unhappy but Google  is sticking by its decision to close the service since announcing it last month – regardless of what the community thinks.

Now, even though I’m an avid iGoogle user myself, I tend to agree with. Google’s reasoning for the decision. iGoogle has been surpassed by modern web apps and is an old technology that filled the gap of personalised real-time information before things like Google Chrome existed. Now that we have modern app based services such as the iTunes App Store, The Android Play Store and the Chrome Web Store this technology is no longer required.

Saying that, it will doubtlessly be difficult for some people who’ve been using iGoogle for all these years to just switch to their app-based equivalents – especially when some of those widgets/gadgets from iGoogle have no replacement yet! At least Google is giving people 16 months to find and get used to those replacements.

I’ve recently switched to Google Reader from iGoogle myself as a result of the news and had to learn how to export/import my feeds which is what you will need to do if you want to keep them after the retirement deadline. I’ll be writing up a how to guide on the best way to do that shortly.

Until then, let us know in the comments what you will miss (if at all) most about iGoogle?


In Matthew's current position, his love for SEO and technical experience helps the E-Web Marketing team continually grow their knowledge and abilities and fast-track their clients growth and success in generating more qualified traffic and opportunities.


  1. Clinton Wu Reply

    Nice post Matt, thanks. Outside of Google Reader, have you thought about switching to something with an even better design? Both Reader and iGoogle are definitely functional but I think we’re in an era where function and beauty should coexist. We’re building Skim.Me to make your daily browsing routine more productive but there are other alternatives like Flipboard, Zite, Pulse and more. Would love to hear your thoughts on this!

    • Matthew Forzan Reply

      Thanks Clinton!

      There are a few alternatives I’ve explored (both online/offline) and although Google Reader isn’t the prettiest of tools, it keeps things simple and practical which I like. I love that I don’t need to sign in to a different platform to read my feeds – super convenient considering I’m signed into Google most of the day for my emails etc! I’ve used Flipboard and Pulse before which I think are pretty cool as well as a few others – perhaps I should write a post on “The Best RSS Readers”? If you have any other suggestions I’d love to hear from you!

      Skim.me looks interesting – I’ve requested an invite!

  2. simon Reply

    startme is also a good alternate source of igoogle. you can import your all igoogle data to startme by following simple steps.. Its really easy to use and with good user experience.

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