Is the 1024 x 768 px still the norm for web design?

by Amy Cheng February 28, 2013 Web Design / Development
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Browsing habits have changed and will continue to do so. Web designers constantly need to adapt to users evolving habits to design the ultimate browsing experience. One of the most commonly debated questions is: “What screen resolution should I design for?” The design norm used to be 1024 x 768, hence the introduction of the 960 pixel grid system– but is this the case [...]

6 Ways to Rid Stage Fright During Presentations

by Amy Cheng February 25, 2013 Video Marketing
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A famous quote from Jerry Seinfield was said once: “A recent survey stated that the average persons greatest fear is having to give a speech in public. Somehow this ranked even higher than death which was third on the list. So, you’re telling me that at a funeral, most people would rather be the guy [...]

11 Presentation Skills You Can Still Learn from Steve Jobs

by Amy Cheng February 24, 2013 Industry News

On February 24, one of the greatest entrepreneurs of our time was born. His name was Steve Jobs.  In addition to being an excellent entrepreneur, he has also been labelled as: ‘The World’s Greatest Corporate Story teller” – Forbes Magazine And it’s not hard to see why. His keynote presentations have attracted thousands of views on YouTube and he is [...]

E‐Web Marketing Spreading Happiness, Success and Fun Through Charity

by Gary Ng February 22, 2013 CEO

This post was originally posted on garyng.com.au My company’s vision is to Spread Happiness, Success and Fun (HSF) to everyone we encounter. This does not limit to only the people I do business with at E-Web Marketing. It could be someone I met in an elevator or someone I am sitting next to on the plane. [...]

Should you read “The Online Retail Entrepreneur’s Guide?”

by Robert Coorey February 21, 2013 E-Commerce
Power Up - The Online Retail Entrepreneurs guide

Yesterday I read Power Up: The Online Retail Entrepreneur’s Guide. It begins with an in-depth foreward from Publisher Grant Arnott that describes where the industry has come from, where it is today and where it is going in the future. Arnott also shows you how to avoid price wars with your competitors and the inevitable [...]

Facebook Updates Text Policy for Ad Images

by Paula Lay February 21, 2013 Social Media Marketing
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Facebook Marketing unveiled a new Text policy for Ad Images in News Feed on their Facebook page last week, revealing an even tighter limit to communicate brand messages. According to the social network, ads and sponsored stories must now be comprised of no more than 20% text. In early 2012, text copy was reduced from 135 [...]

4 Reasons Why Traditional “List Building” Sucks… and what to do about it!

by Robert Coorey February 20, 2013 Industry News
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    The money is in the list, right? That’s what everyone says you need to do… build a list and then sell them some stuff?  Why then, do so many businesses have a list of names and email addresses full of people who won’t buy? That’s the million dollar question! Here’s how traditional “list building” works: [...]

6 Ways To Improve Your Email Unsubscribe Page (And Maybe Even Save A Few Readers)

by Katarina Ilic February 15, 2013 Conversion Optimisation
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We all know that email marketing is a fast and cost effective way to reach both existing and potential customers and because it’s a channel of choice for many organisations, particularly those in the e-commerce world. For this reason,  it’s important to get it right. In the quest to create that perfect email, many have [...]

Why Conversion Rate Optimisation is Like Dating [Infographic]

by Amy Cheng February 14, 2013 Conversion Optimisation
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If you have watched any my workshops, you’ll often hear that I refer to getting more conversions (sales and enquiries) on your website is very similar to  getting a date! If you haven’t heard of this workshop, you can watch it here. I have changed up the format of the presentation to provide you with [...]

Valentines Day Spend 2013 [Infographic]

by Paula Lay February 14, 2013 E-Commerce
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The world of retail continues to show year on year growth when it comes to Valentines Day. And with lovebirds planning their special day in advance, online spend is seeing an upward trend – most obvious in the sale of intimates. Ibis World issued a Press Release earlier this month with predictions for Valentines Day [...]

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