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Google Searches by Image

by Stephanie Luk on June 23, 2011

in Industry News

Have you ever wanted to search for a certain picture, but can’t find the right words to describe it? Google Images may be able to help. You can discover all sorts of content relating to a specific image, whether you find it online or upload it from your own computer. So how do you do this? It’s an amazingly [...]

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The New Google Analytics: An Overview of New Features

by Tristen Tan on June 20, 2011

in Analytics

If you are not already capitilising on all the cool features available to you via the new Google Analytics then I’m here today to ask, what are you waiting for?! There have been many excellent advancements to this already invaluable tool so in order to bring you up to speed nice and quick and easy, [...]

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Google +1 Takes to the World! You Prepared?

by William Dao on June 16, 2011

in Social Media Marketing

Google has officially rolled out the +1 buttons across the whole web after the initial launch back in March. You can begin to integrate the +1 buttons on your website by simply inserting a piece of code from Google’s Webmaster page. The idea behind the +1 button is to allow friends, contacts and the rest [...]

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Google Places is Now More Prominent on Mobile Google.com.au

by Kevin Dam on June 14, 2011

in Local Search

Within the last few hours we have noticed that there have been some changes to the mobile version of www.google.com.au. It first came about when Stefan (one of our SEO programmers) noticed that there were some not seen before icons on the mobile version of the search engine giant. From the image on the left [...]

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Google and Social Media

by William Dao on June 10, 2011

in Social Media Marketing

Interesting news from the world of search last week when Google announced it’s acquisition of PostRank. For those who don’t know PostRank, it is a service in the social analytics space that measures and tracks social media posts. This service allows users to get real-time data on trending hot topics, specific personal posts, and popular [...]

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Free Google Store Photo Shoot

by William Dao on May 20, 2011

in Local Search

Show people what your store looks like! Google is currently offering free photo shoots to local businesses. Google snaps professional grade pictures of the out and inside of a store, then integrates these images into the business’ Google Places page. The advantages of having integrated store images are: Proper validation to prove that your business exists [...]

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Google Webmaster Tools – Skewed ‘Links To Your Site’ Data

by Kevin Dam on May 17, 2011

in SEO

This morning a member of our SEO programming team noticed that all his link data was missing when viewing Google Webmaster Tools. Some investigation into the matter helped him learn that there was a lag in the link counts being reported – however this issue has been rectified. If you use Google Webmaster Tools to [...]

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Facebook’s Plan to Hurt Google Through Social Media Backfires

by Kevin Dam on May 13, 2011

in Social Media Marketing

Facebook hired a PR agency to intentionally spread bad press about Google through the use of blogs, it has been reported on The Daily Beast. Apparently there were two reasons behind the controversial move: Facebook believed that Google’s social networking activities were raising privacy concerns; Facebook were getting vexed with Google trying to use their data [...]

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Google Testing New Search Engine Results Page Layout

by Kevin Dam on May 11, 2011

in SEO

Google has within the last week been testing out a new layout for their SERP’s. Some noticeable changes include: Changes in the colour and boldness of links Increased spacing between results Underlining of result links are no longer present Horizontal lines appear between results Another version doesn’t have horizontal lines between results Let us know [...]

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Google Shopping

by Stephanie Luk on May 10, 2011

in Industry News

More and more Australians shop online. How convenient would it be, if Google Shopping was in Australia?! Now is the time! Google is delighted to announce that Google Shopping is available in Australia. Google Shopping – What is it? Google Shopping is a product search engine- it helps users search for product information online, allows you to [...]

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