link building

Not All Links are Equal

by Matthew Forzan on August 11, 2010

in SEO

It may come as no surprise that some links cost more than others. This is because the higher the authority of a webpage; the more effective a link becomes and ergo more expensive. There are no real metrics for determining the authority of a webpage (Many use PageRank) as the sole determiner of a page’s [...]

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The importance of link building in SEO cannot be ignored. As with many things in life, what you have to work the hardest for will more often than not have the biggest value and return. Having said this, I am going to talk about the need to think outside the box when working your link building [...]

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It’s common knowledge that link building plays an important role in succeeding in Search Engine Marketing. The active word in the term is ‘building’ so we know that it’s an ongoing process that needs a concerted effort overtime. This article summarises 10 ways in which you can capatilise on a powerful resource you have at [...]

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What is the one link that you can get for free, that will positively effect the search engine ranking more than any other link on the web?

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Many SEO professionals say that almost a third of a sites search engine rankings are based on the inbound links to a particular domain. Though in a way I do agree with this statistic I think that some further explanation is required so that the site owner may get full benefit from this number.

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