Twitter launched its ‘Promoted Tweets’ advertising system earlier this month, in a long-expected move by the staggeringly popular micro-blogging platform to attempt to monetise the global reach of its information exchange service. The system is similar to Google AdWords: keywords receive bids from advertisers, and if successful, the advertiser’s ad is triggered as a ‘Sponsored [...]
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There is some talk around about how Twitter has the potential to claim some of Google’s pie in the realm of real-time search. The ability to search for information via Twitter has the distinct and differentiated advantage over Google where the information is being presented real-time and comes direct from the user. For this reason [...]
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Back in late November I blogged about the direction of online search and where would it go from here, and as a testament to how rapidly things change in the online world we already have an answer from Google about where they want to take things. Google Goggles is a new search service offered on [...]
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Microsoft has announced the signed deal with Twitter and Facebook to effectively integrate status updates into the Bing search results. This will definitely move it closer to providing real-time search capabilities. Although search engine giants, Google are already showing Twitter and Facebook results, Bing will be stepping up and offering the entire public Twitter stream. [...]
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Time magazine recently announced the top 50 websites for 2009. The criteria to be on this list are ones which will make your online life more efficient – or just more fun. First place went to photo-sharing giant, Flickr, who increased its popularity over the years by introducing collaborative tagging. Twitter managed to go up [...]
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Bing continues to build on the buzz it has created since its inception into the search market world last month. Now within Bing’s search engine results page Twitter tweets from prominent Twitter users will now be displayed. How will this work? When, for example, a user types in “Ashton Kutcher Twitter” or “@aplusk” in the [...]
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