Yahoo! to Trial Google Ads

by Irene Lee on April 10, 2008

in Industry News

Yahoo! have stated that they wish to begin a ‘limited’ test of Google’s AdSense for search services over the coming couple of weeks. The test is said to be on no more than 3% of Yahoo!’s search to ensure it is restricted.

Considering that the trial will last a couple of weeks, it will give Yahoo! a full week to consider its possible alternatives before the April 26th 2008 deadline for the Microsoft merger.

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