It was posted recently in the New York Times that there is talk about Google’s very own YouTube striking up a deal with the worlds three largest entertainment corporations Lionsgate, Warner Brothers and Sony to negotiate a deal to offer full length feature films though its site.
The agreement is being kept very under wraps as both Google and the entertainment companies are reluctant to make any comments on the agreement though YouTube has announced that it does hope to look into expanding their already great relationship with the movie studio and increasing the variety of their video types and selections they currently offer the community.
What we look forward to hearing next is clarity on the pricing, release dates and availability of these video releases. Keeping in mind that YouTube is currently in a struggle to find a way to do better than break even, Google seems confident that this change is a large part of their foreseen changes to improve a return on investment. In conjunction with this is Google partnership with Universal music providing music video on a separate site names Vevo.
Though there is yet be an announcement date for either of these additional services one thing is for sure and that is Google is certainly taking evasive action to get the video sharing community site back into the green.