8 Ways To Make Your Ads More Effective

I don't know everything and if I have learned one thing about doing business on the Internet it is that the more you learn the more you don't know. However, I have been doing business on the Internet since 1999 and I've managed to carve out a successful enterprise for myself with several profit streams. The largest percentage of my marketing and promotional efforts has been conducted through one simple method-Ezine Advertising.

Why Some Webcomics (and Some Web Businesses) Are Successful

When I was a child, I used to love the funnies.

Oh, who am I kidding? I’m still a child, and I still love the funnies! I have the good ones all over my wall here in my office, and in my studio at home. I get my news bits from Doonesbury. I went into mourning when Calvin and Hobbes creator Bill Watterson called it quits.

Analyzing the New Yahoo! RSS Report for Marketers

We were waiting for something like this to happen for a long time. Yahoo!, one of the key providers of mass-market RSS aggregators, finally took a step forward and published their RSS whitepaper, covering their own findings with RSS, based on their usage data.

SEO or PPC: Which One is Right for You?

There are two major search engine marketing strategies in use today: SEO (search engine optimization) and PPC (pay-per-click). Both strategies are entirely different and it is tough to decide which one or which combination is right for you.

Five Online Marketing Tactics Every Business Should Use

Every online business strives to make their website unique. In my experience, there are five fundamental tactics that every online business should employ. Some are intuitive, some are not. I have found that businesses find several of them ‘inconvenient’ and choose to ignore them. Review the list and see if you are guilty of avoiding a useful tactic.

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