Social Media Marketing

I got a happy little surprise today when I signed into my Google Account to do some pre-August finance calculations. Google had actually changed their logo just for me! [caption id="attachment_4227" align="aligncenter" width="572" caption="It's what I've always wanted!"][/caption] While this may seem like nothing more than a simple gesture from the search engine juggernaut, to me it’s a testament to the power of their systems and the...

Read More

When Google+ launched, there was a lot of buzz about how it might affect the Google search results, SEO and PPC. Now that Google+ has been around for a few weeks, let's have a look at how things are going. Like Facebook, the primary value of Google+ as a marketing tool is that it collects information from users. The sort of information that will assist the search engine giant in delivering results...

Read More

Further to the Google+ Project, +1 metrics for websites can now be measured in Google Webmaster Tools and Google Analytics, showing traffic originating from +1 buttons. Within the +1 metrics tab in Webmaster Tools, you will be able to see: Search Impact Report Just like with search traffic, this let's you see exactly how the +1 has an effect on the website. It will display the number of...

Read More

Google have been quite busy in the past few days with the launch of two major projects: Google+ What Do You Love? Google+ Google+ is a conglomerate of different aspects of everyday life that you can view and interact with on the internet. The tag line from Google themselves is real life sharing, rethought for the web. The project itself is not perfect by all means and it has been...

Read More

Interesting news from the world of search last week when Google announced it's acquisition of PostRank. For those who don't know PostRank, it is a service in the social analytics space that measures and tracks social media posts. This service allows users to get real-time data on trending hot topics, specific personal posts, and popular conversations on the web. Some possible theories on how Google can use...

Read More

Blogging for business: you know how to do it, you know you should be doing it, you know it will help your online marketing campaign, and yet after the first week or two of diligently putting together blog posts, it’s suddenly been three weeks since you last updated your blog. This singular problem has many causes, and we call these the Blogging Hurdles. For some people, certain...

Read More

Facebook is rumoured to be partnering up with Spotify, a music streaming service, to enable users to listen to music concurrently with their friends. When accessed, Spotify installs an application to the desktop of the user, allowing access to a library of millions of songs. In line with some of their previous projects, Facebook is definitely moving to unify various sources of media into its products and services. If successful,...

Read More

Facebook hired a PR agency to intentionally spread bad press about Google through the use of blogs, it has been reported on The Daily Beast. Apparently there were two reasons behind the controversial move: Facebook believed that Google's social networking activities were raising privacy concerns; Facebook were getting vexed with Google trying to use their data for Google's own social media experiments and products Read more of the story here...

Read More

Facebook: 500 million active users worldwide 50% returning as daily users Over 10 million users in Australia When you look at these stats, it’s no wonder that Facebook has become such a hotspot for advertising. Facebook has released an official guide to advertising on its site. As a Campaign Manager driving a wide variety of search engine marketing campaigns, I see the importance of advertising on Facebook and have added...

Read More

Get your 100% free SEO Analysis

*required

100% Free. No obligation. Done by a human.
social-media-marketing-blog-posts-guides-amp-news-page-6-of-14-e-web-marketing