Google’s acquisition of DoubleClick has resulted in the need to sell the Search Engine Marketing side of DoubleClick known as Performics.
Performics offers SEO and SEM services – which would be a great conflict of interest for Google as the SEO/SEM industry focus on increasing dominance in search engines, specifically Google.
Historically Google has gone on a shopping spree when they make their first acquisition for the year. People are saying they may be in the talks of acquiring Skype off eBay for SE integration.
It is also said that Google want to buy Expedia, which would allow them to offer travel services via search results.
Latest posts by E-Web Marketing (see all)
- The Seven Deadly Sins of Link Building [Infographic] - August 8, 2017
- How Social Networks Can Help Your Startup - July 11, 2017
- How to Choose Social Media - February 15, 2017