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27 Feb

LinkedIn Launches Mobile Service

by E-Web Marketing
in Social Media Marketing
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As reported on InformationWeek, the worldwide social network for professionals, LinkedIn has on Monday launched a mobile-ready version of its website for use by its member base of more than 19 million. The release is in Beta and allows members with a web-enabled mobile device to perform the sites common functions which include searching profiles with photos and bios, making introductions, inviting others to join...

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27 Feb

Pakistan Government Takes Out YouTube Globally

by E-Web Marketing
in Industry News
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The government of Pakistan inadvertently caused the majority of the world to lose access to the popular video sharing site YouTube for up to several hours on Sunday, after a botched attempt to block the site from being accessed by its own residents. The problem occurred because the government ordered a Pakistani telecommunications company, amongst 70 others), to route YouTube traffic into a black hole – i.e. trying to load a page or video from the site would be as if the site itself did not exist. The reason behind the directive was not clearly specified but it believed to be concerning a movie trailer for an upcoming release that is quite controversial in regards to Islam.

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26 Feb

E-Web Marketing in the Sydney Morning Herald

by E-Web Marketing
in Company News
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E-Web Marketing was featured in the Sydney Morning Herald today on page 24. Corporate Express, a client of ours for a number of years now, was kind enough to mention us in a case study about brand management. Our hard work and results driven attitude has allowed for escalated online results for the Corporate Express website and Cathy Le of which is very happy to speak about it. It features an interview with Gary Ng, our Marketing and Sales director and talks about how we have helped separate Corporate Express from its competitors through keyword analysis and search engine optimisation strategies.

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26 Feb

Web Searches Are Increasing

by E-Web Marketing
in Industry News
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Recent research suggest that the number of Internet Web Searches conducted in the United States increased to over 10 Billion for the month of January 2008. This is one of the largest monthes recorded to date, Google of which are leading the way with a 58.5 percent market share, more than all of the other four major search engines searches combined. It would be very interesting...

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26 Feb

Microsoft Launch Engagement Mapping

by E-Web Marketing
in Industry News
Comments

Microsoft are in the process of launching a new online advertisment-tracking program that allows for the monitoring of the customers last click before a purchase, along with a number of other clicks that may have lead to that purchase decision, a term they have coined 'Engagement Mapping'. The idea of this new program, is to allow for more detail about users' e-commerce habbits. Microsoft hopes this...

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22 Feb

Nokia Now Offering Google Search on Handsets

by E-Web Marketing
in Mobile Marketing
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Nokia, the worlds largest mobile phone maker from Finland have introduced the ability to have Google search on four of its new handsets.Nokia utilise a custom search function they have created, which will now have the power of Google backing it. In 2007, Nokia released the N95 mobile device which was the first in its class to support Google's YouTube video sharing, this indicates a history...

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22 Feb

Microsoft Play Nice Like Google

by E-Web Marketing
in Industry News
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In a bid to allign themselves with Google's 'free for all' development style, Microsoft have released a number of pages of documentation to further facilitate open source development of related products on the Windows platform. Microsoft aim to release 30,000 pages of documentation for Windows (both desktop and server products) that until now were only available to trusted partners through a trade secret license. Doing this...

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22 Feb

Google Now Have Video Ads

by E-Web Marketing
in Video Marketing
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In a few days, Google will be launching a new advertising technology that will allow publishers the ability to incorporate text ads into online videos, a move that will see video creation and distribution become profitable for people who create the content. This move has been marked as one of Google's most ambitious product launches to date, as it will effectively generate more revenue for sites...

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