Corporate Express specialise in company incorporations, trusts and secretarial services. They provide corporate compliance for private and public companies that operate in a diverse range of industries.
Corporate Express relies on their website to drive sales thus creating the need to improve its site’s ranking. Cathy Le, Corporate Express director & IT manager, says:
“We operate in a highly competitive market so improving our Google ranking was a necessity. As it stood our site didn’t rank, we were invisible. It is at this point SEO became a critical business requirement.”
In a move to improve its website rankings, Corporate Express tried do-it-yourself SEO. Cathy says:
“I persevered for eight months to optimise our search engine ranking, mainly because I thought I could do it myself. The results I was achieving were dismal. I even tried free downloadable software which did little to improve our website ranking.”
E-Web Marketing approached Corporate Express with a logical and cost-effective SEO proposition.
“E-Web presented a strong results-oriented case which made good business sense. Another thing that impressed me, we didn’t need to change the look and feel of our website which was important considering we had only recently invested in redesigning it.”
“E-Web delivered immediate results. Our Google ranking rocketed to the top three and has stayed there. In addition, we’ve enjoyed increased online sales (38.75% over a comparable period) and we’ve realised significant time saving in not trying to do SEO ourselves.”
Other benefits included:
“SEO is an ongoing investment and E-Web continues to make improvements to our website. We’re continuing to realise the benefits of SEO and are enjoying the growth to our business. My only regret is not doing it sooner.”