Blogging for the First Time

Blogging for the First Time

I’ve always had a love/hate relationship when I think about blogging. I think blogging is a great way for me to communicate to our customers on what is happening internally within E-Web, and to share the learning experiences that we go through along the way. At the same time, I’ve always had some concerns over whether blogging is really for me, including:

  • Will my blog post be interesting and unique enough for people to want to read it? Will I just be wasting my time?
  • If my blog post shows a few grammatical errors, will reflect badly on the quality of work people can expect from E-Web? Being a CEO is like being the face of the company, and with English being my second language, I feel pressure and stress about making every blog post flawless in grammar.
  • Will I have the time to post on a regular basis?

This week, reading the book Smarter, Faster, Cheaper: Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business by David Siteman Garland, I became inspired to just do it.


There are many interesting challenges that E-Web Marketing comes across on a day to day basis. I feel there is a lot of information that can benefit other business owners, employees, aspiring entrepreneurs, our clients and partners. Whilst I am not exactly sure how people will take to this blog, I won’t know until I try.

Since English is not my strongest suit, I was initially thinking to have someone internally review my post, but heck, if blogging is about being personal and human, then this is as up close and personal as you will get, to be able to see the real me. Maybe I will even throw a few extra grammatical errors in just to make this blog unique and stand out.

Lastly, when it comes to time, I coach many of my clients that you should be able to squeeze an hour each week to invest into adding content, so is now time for me lead by example by tackling the blogging hurdles head on.

Did you go through similar thought processes that have put you off in starting a blog?

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We’ve been in the digital marketing field for over 18 years and worked with hundreds of Australian (and international) businesses to grow their web presence. Specialising in SEO, search ads (PPC), social media, content marketing, email marketing and conversion rate optimisation.

  • Posted at 8:37 pm, June 6, 2011

    It took me around 6 months to get my website (blog) up, now thats its up the struggle is knowing what to blog about and finding my ‘voice’. For me, it doesn’t bother me if people are reading – the first step is dedicating time each to blog about, well, me. I’m OCD this way but whenever I see grammatical errors in my post, I ‘need’ to fix it 🙂

  • Posted at 11:11 am, June 7, 2011

    Interesting post Gary. I think like most people, if they don’t prioritise it nor see the benefits it’s hard to be motivated to do it! A struggle I’ve had in the past is knowing there are so many possible topics to write about and I sometimes struggle to decide which one to write about first?

    Grammer errors don’t worry me much – like you say, it adds personality to the articles and guess what? The more you practice, the better you’ll get!

  • Posted at 4:02 pm, June 7, 2011

    Stefan and Matthew, I feel what you feel. Thanks for the encouragement!

  • Posted at 11:41 am, June 20, 2011

    Sorry it’s taken me this long to read your blog post brother 🙂

    Your post has inspired and motivated me greatly as I am also embarking on my blogging journey as E-Web’s HSF Ambassador! It feels great that I have someone to share and blog my experiences with…

    You da man!!!

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