This article is dedicated to all of our clients who decide to move/change/upgrade their web hosting. It contains information to help them through this difficult and arduous task. As simple as it may sound, there are many important steps that are crucial, miss one and you're in trouble! For whatever reason you need to migrate, whether your business has outgrown its current hosting, your current hosting...
Read MoreThere are a myriad of factors to take into consideration when optimising a website for search engine visibility which leaves things wide open for mistakes. It's important to consider that all the actions you are taking might not all be beneficial to your cause. Each and every day we deal with excited and proactive clients with whom we love to work with but can rush...
Read MoreOlivier Blanchard Basics Of Social Media Roi View more presentations from Olivier Blanchard. If you could sum up the latest and greatest buzzword/bandwagon for 2009 (yes, the year is almost over), it would be the whole social web movement. It is the year where Australia really began to take notice of it and ask what it is all about. Everyone was asking everyone for advice, how to...
Read MoreIt is amazing how often URLs are overlooked as part of the web design process. It is probably one of the most important aspects of a website as it’s sole purpose is to match a page on the Internet to a location. You would be amazed at how many development meetings I have been in where they have not even been discussed. So what I propose...
Read MoreWhen optimising a website, it is easy to fall into a few negative traps. An article written by Jolina, from Online Marketing expresses how there are 5 prominent factors, which one can follow in order to avoid falling into these tricky traps and get the most out of your online advertising campaigns you are investing in. Maintain open communication between your Web Developer and your SEO...
Read MoreThe age old question “How do I achieve business success” was finally answered by Brad Sugars at an Action Coach seminar attended last Thursday. Brad was just your average boy born and raised in a typical neighborhood in sunny Brisbane who has grown to be recognised as one of the top 5 CEOs in the US. Brad is the owner of countless successful businesses across the globe,...
Read MoreWhat is a landing page? A landing page is any page on a website where traffic is sent to specifically to encourage a certain action or prompt a specific result. The goal, copy and design of a landing page is to get your potential customers, clients, business partners or patients to take your desired action. Below are a few example of various ways landing pages can be...
Read More“My discomfort with marketing myself is holding me back from advancing in my career or building my business”. Larina Kase, New York Times Bestselling author of the Confident Speaker. Many people do not like the word ‘self promotion’. We can promote all our friends, family, products, co-workers and employees, but when it comes to promoting ourselves we often shy away or avoid the topic all together....
Read MoreIt never ceases to amaze me the number of sites with amazing design being let down by horrible shopping cart systems. These sites have obviously spent dozen (or hundreds?) of hours perfecting their design, however when people are in the midst of the throes of purchase all design goes out the window, and they are confronted with a horrible process.
Having content on your site is one thing and I am sure we all know how important it is to have a large amount of unique, quality content on our sites to help both users and the sites SEO, but structuring that content correctly and segmenting it to avoid impeeding your own result is a hole other subject that is often overlooked. The first thing that...
Read More
