The Importance of Looking Good

The Importance of Looking Good

Whenever someone talks to me about moving online and starting a website, particularly an online store, do you know what the first thing I mention to them after they have shared their product/service/business idea?

It’s to make sure you look good, and look trusted. It’s the double up that is so important and often neglected.

Our partner BrightLabs have done a great job in explaining exactly what you need to have a good looking eCommerce website.

But the other great point they mention is some elements that you should steer well clear of (we are looking straight at you blinky flash/animated gifs) which for one reason or another will not die.

So jump over and have a read and see if you can improve or be inspired by these conversion rate optimisation tips for your own online shop.

E-Web Marketing
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E-Web Marketing

We’ve been in the digital marketing field for over 18 years and worked with hundreds of Australian (and international) businesses to grow their web presence. Specialising in SEO, search ads (PPC), social media, content marketing, email marketing and conversion rate optimisation.

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